Herminie Cadolle created the world's first bra in 1889. Today French Lingerie is famous worldwide and Eponimo (agency) is a specialist in the promotion, launch and market penetration within this multi-billion dollar sector.

Chantal Thomass is an icon of lingerie worldwide completing six collections each year for Victorias Secret as well as having her own Haute Couture label. Eponimo was selected by Chantal Thomass to launch her eponymous range into the rapidly expanding Australian lingerie market. Over a period of 12 months we had established the brand through high profile and very sexy fashion shows at 5 star locations on the east coast as well as directing cross promotion events and advertising through exclusive shopping centres, luxury boutiques and targeted marketing material.

Over a period of 12 months we had established the brand through high profile and very sexy fashion shows at 5 star locations on the east coast as well as directing cross promotion events and advertising through exclusive shopping centres, luxury boutiques and targeted marketing material.

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